Burger King launched a national advertising campaign yesterday to introduce its new best-in-class BK menu items -- made-to-order salads, wraps, crispy chicken strips, smoothies and frappes. 

Celebrity pitchmen for the rollout campaign include Jay Leno, Mary J. Blige, Steven Tyler, Salma Hayek and Sofia Vergara. This David Beckham spot has a cute payoff.

http://www.youtube.com/watch?v=0f8qz2Ssr6c&feature=autoplay&list=PL63019AD07261F847&lf=plpp_play_all&playnext=4