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There's a great moment at the beginning of this Swarovski clear video from Curren$y's performance at this year's Pitchfork Music Festival. "Y'all know what to do with your hands, right?" he asks. And then comes the sea of Jet signs, the thumb-and-pinkie gesture that represents everything Curren$y stands for — chillin', weed, women, sneakers and an appreciation for simple pleasures. (For Curren$y, JETS is an acronym for Just Enjoy This S---.)
Seeing a whole crowd of fans at an indie/tastemaking-curated event takes the New Orleans rapper by genuine surprise; he lets out a hearty, I-can't-believe-this laugh straight into the microphone. "Boy, look how many of us out here!" It could be the moment Curren$y realized his homegrown movement really has the legs to make him a star. Some would even argue he's already a star, and they'd be right. He performs "Drug Flow," which dropped in 2008 around the height of Spitta's trance stage. It booms as marijuana smoke billows into the Chicago air.