Rob Bone has been named senior vice president of North American sales at WMS Industries. He has been a vice president since April 2011. Bone will oversee the Waukegan-based company's efforts to improve day-to-day sales operations and strengthen customer service. He is also responsible for WMS Industries' major customer accounts, including large, multi-site casino operators. He served as vice president of marketing during between 2005 and 2010, after joining WMS in 2000. His past experience includes marketing and finance positions for several large, multi-national casino operators. Bone holds an MBA with a concentration in marketing, and a bachelor's degree in finance from the University of Nevada, Las Vegas.