Performance Horizon relocates growing Baltimore office

Performance Horizon, a United Kingdom-based partner marketing software provider, has relocated its Baltimore office to a larger space in Highlandtown to accommodate its growth.

The company is moving out of the Emerging Technology Centers space in the old Crown Cork & Seal factory into its own 7,000-square-foot space nearby at 31 N. Haven St.

The move will allow the company to expand its Baltimore workforce to 40 people from about 30 now, said Jim Nichols, Performance Horizon’s chief marketing officer.

“Our company is proud to be a part of Baltimore and its exciting and innovative tech community,” Malcolm Cowley, CEO of Performance Horizon, said in a statement.

The company first came to Baltimore in 2009, opening in the Emerging Technology Center when it was located at The Can Company in Canton. It chose the area for its first U.S. location based on the strength of technology talent available in the area.

The company serves a variety of business clients around the world, including Fortune 1000 firms and huge brands such as Nike, Burberry, Samsung, KLM, Office Depot and Dell.

“It's always so gratifying to see former Emerging Technology Center companies outgrow the incubator and expand to their own offices in Baltimore City,” William H. Cole, president and CEO of the Baltimore Development Corp., said in a statement. “Performance Horizon's success and growth in Baltimore is yet another example of the robust startup and technology community in the City.”

The building Performance Horizon is expanding into is a former train depot that was redeveloped by Metro Development and designed by Wurkspace, both of Baltimore.

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