Eyewitness Surveillance, a Hanover-based security company, will expand its advanced video surveillance services and develop new applications for the technology after receiving an investment from LLR Partners.
Eyewitness specializes in high-tech video surveillance systems that analyze customer foot traffic and employee behavior to help companies prevent theft, inventory damage and false claims, and can replace onsite guards.
The company's camera systems are primarily used by car dealers, metal recycling yards and other fixed industrial facilities, where employee and customer activity can be difficult to follow through large lots.
Eyewitness is led by CEO Rush McCloy and President RT Arnold, who founded the company in 2004.
Terms of the investment from LLR Partners, a Philadelphia-based venture capital firm, were not disclosed.
Eyewitness will use the investment for infrastructure and technology improvements to its existing camera systems, and to explore ways to make even more advanced monitoring and analysis systems, McCloy said. For example, sensor technology could allow Eyewitness cameras to draw data from more sources, which could improve the analysis it provides clients.
The money also will go toward expanding marketing and client outreach in the south and on the west coast. Over the years, Eyewitness has expanded its client base from the Mid-Atlantic to most regions of the country.
As the company attracts new clients, McCloy anticipates hiring workers in nearly every department, including customer service, account management, IT, finance, administration, sales, remote surveillance and product management. The company currently employs about 60.
Eyewitness' surveillance operations are based the headquarters in Hanover, with installation and maintenance teams elsewhere in the country.